Steelcase Health Partners with Emitac Healthcare in UAE

Steelcase Health Taps Emitac Healthcare Group for Sales and Distribution in United Arab Emirates

Chicago – June 15, 2009 – Steelcase Health, a leading manufacturer of furniture for healthcare environments, has engaged in a strategic alliance with Emitac Healthcare Group to provide healthcare solutions to the United Arab Emirates (UAE).

Steelcase Health is a company with a bold vision to shape and improve the future of healthcare delivery. Steelcase Health focuses on healthcare environments as a whole and how the elements within those environments can help make them more comfortable, efficient and conducive to the healing process.

Emitac Healthcare Group is a leading healthcare solution provider for the region and is a subsidiary of Emirates Technology Company — one among the top three providers of information technology solutions and one of the largest computer companies in the UAE.

Emitac provides sales and services through its two offices in Dubai and Abu Dhabi in UAE and has specialties in IT Distribution, Healthcare Environments and IT Solutions, IT Enterprise Solutions and Test & Measurement Instruments.

The partnership between the two entities is designed to open new doors of opportunity. Steelcase Health and Emitac Healthcare Group will work together to identify and explore ideas and technologies that can be used to rapidly improve healthcare environments in the region by making them more comfortable and efficient.

Talking about the partnership, Mr. Raghavan Srinivasan, CEO of Emitac Healthcare Group said, “The partnership is consistent with our vision to continuously provide the best of healthcare services and redefine excellence as we move forward. Our goal is to develop specialized, obstacle-free healthcare environments specifically adapted to meet local needs while providing outstanding marketing, sales and distribution services for Steelcase Health products.”

“We’re thrilled to have Emitac join the Steelcase Health team,” said Steelcase Health President Michael Love. “Steelcase Health’s ‘best of class’ solutions to create holistic, highly efficient, healing spaces for patients, caregivers and partners in care will be greatly enhanced with the expertise and enthusiasm provided by the professionals at Emitac Heathcare.”

Mr. Srinivasan added, “Apart from complimenting our existing portfolio of offerings, this partnership comes as a natural fit combining talent and local experience of Emitac with Steelcase Health, experts in creating conducive healthcare environments, for the benefit of the entire healthcare industry.”


Libby Ferin

Michael Pflughoeft