Tim Brown on Leading Creative Organizations

IDEO’s Tim Brown talks about the three roles leaders have in creatively-competitive organizations and how to assess the creativity of a company.

Related: Deep dive into our creativity research by downloading 360 Focus: Creativity, Work and the Physical Environment .

What We’re Reading

We’ve put together a small library of some of our favorite books about creativity. They’ve inspired us, and we hope they inspire you, too.

Q + A with Tim Brown

He’s the CEO and president of IDEO, the global design consultancy that’s been ranked among the 10 most innovative companies in the world. Who better to talk about how organizations can encourage creativity or kill it?

Making of NeoCon: Fueling Creativity

The creative process is on display as people converge and diverge to generate, share and refine ideas that will end up at NeoCon.

Photos: Inspiration Behind Creative Spaces

Like every organization, each Creative Spaces application will be unique. Photos take you inside the initial five Creative Spaces.

The Future of Work Is Creative

Microsoft and Steelcase are coming together for the first time to help boost creativity at work. Sara Armbruster, vice president of strategy, research and new business innovation for Steelcase, talks about this new partnership and why the two companies are starting by tackling creativity. Plus, hear how technology and place enhance creative behaviors.