Patient-Centered Care: As Big As The World Cup

Allow me to make an analogy: patient-centered care is to healthcare, as Brazil (or Germany or France or Argentina) is to the World Cup. It’s the most dominant, important topic in the world of healthcare right now, and if that’s not at least close to the importance of the World Cup, I don’t know what is!

While not as flashy as Brazil’s Neymar or headline-grabbing as Argentina’s Messi, patient-centered care, or as we’ve taken to calling it, connected care, is steadily becoming the most effective way to care for patients and deliver satisfying and engaging healthcare.

To put it simply: if patient-centered care was a soccer (or football, depending on your geography) team, it’d be the most promising team in the World Cup right now.

Our research has convinced us of the importance of understanding and designing healthcare spaces around the intersections of people, places and technology. This ensures that the experiences of healthcare are smoothly integrated. When people, place and technology are thoughtfully considered and incorporated holistically in design, the result is a kind of patient-centered or connected care that fully leverages healthcare spaces to inspire and support satisfying connections.

Patrick Ryan, CEO of Press Ganey, says:

Patient engagement is critical if we are to transform the healthcare system. As you look at reform and the future of healthcare, it will be by giving all patients the opportunity to have their voices heard and engaging them in their care. It has been demonstrated that patients who are engaged and communicated with regarding their care have better clinical outcomes and achieve that more cost-effectively than other patients.

A key component of patient-centered care and connected care is the use of technology to maximize the effectiveness of healthcare spaces, and help the patients, their family, and the clinicians involved to stay in touch.

From an article co-published by PSFK and Intel:

Laptops, tablets and smartphones are common sights inside the doctor’s office, but it’s the widespread use of these mobile devices by people, in their homes and while on the go in their everyday lives, that is also pulling health and wellness services into the future.

“Tying health to technologies, both the software and hardware, can help patients track and manage their health, and ultimately live a healthier life,” said Halle Tecco, co-founder and CEO of Rock Health.

The combination of people, place and technology hold the key to optimizing healthcare experiences in this time of change in healthcare. Like the World Cup, this topic will be receiving a lot of attention going forward, as technologies continue to develop, and spaces evolve to best utilize their capabilities. It might not get all of the headlines as the biggest sporting event on the planet, but nonetheless, it’s an exciting time to be involved in healthcare!

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