For years, many have predicted the death of the office. Mobile technology allows us to work anywhere, so why do you need an office at all? Yet as the world becomes more complex, the places we work have never been more relevant. Work is a social activity and people need places to come together to solve problems. The office isn’t going away—it’s in the midst of a renaissance, where workplaces are becoming something fundamentally different.
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Executives everywhere are being asked to deliver higher performance from every company asset. Yet they often overlook an asset that’s both highly leverageable and pivotal to the organization’s success: the office.
Like all executives around the world, Steelcase president Jim Keane is always looking for ways to gain a competitive advantage, especially in today’s tough economic climate. And he knows first-hand what others may not recognize yet – the power of real estate to help organizations create, innovate and drive growth.
This insight has been pivotal in Steelcase’s ability to face today’s business challenges: complexity, global competition for customers and talent, cost pressures and the driving need to innovate. With pressures like these, the workplace is an opportunity waiting to be discovered by most businesses today.Browse all past issues