The Creative Shift

A decade or so ago, it was a prediction that was easily ignored. Now the trend toward more creative work is an idea whose time has come, and workplaces need to move forward, too. See how Steelcase and technology leader Microsoft have combined efforts to envision a workplace that accelerates the shift to creative work by supporting all the conditions it needs to thrive.

London Tech Week: Harness Creative Potential

A search for more passion and less passivity brought together a panel of experts at London Tech Week to explore how to stimulate creativity.

Munich Creative Business Week: Seismic Changes Ahead

Are we ready for the disruptive forces of change impacting our working world by the intersection of the digital and physical? Steelcase global design director James Ludwig joined Creative Business Week in Munich to discuss the seismic changes we’ll see over the next decade.

How Microsoft & Steelcase Drive Creativity at Work

Creativity is the fuel for innovation making it an essential ingredient for business growth. Microsoft and Steelcase are bringing together place and technology to help people be creative at work. Listen as 360 editor Chris Congdon talks to Ralf Groene, general manager for Device Design for Microsoft, and James Ludwig, vice president of Global Design at Steelcase about the collaboration between the two organizations.

Tim Brown on Leading Creative Organizations

IDEO’s Tim Brown talks about the three roles leaders have in creatively-competitive organizations and how to assess the creativity of a company.