{"id":95912,"date":"2023-07-11T03:05:54","date_gmt":"2023-07-10T17:05:54","guid":{"rendered":"https:\/\/www.steelcase.com\/asia-en\/?p=95912"},"modified":"2023-07-11T03:05:54","modified_gmt":"2023-07-10T17:05:54","slug":"bobby-berks-new-home-base","status":"publish","type":"post","link":"https:\/\/www.steelcase.com\/asia-en\/research\/articles\/topics\/case-studies\/bobby-berks-new-home-base\/","title":{"rendered":"Bobby Berk\u2019s New Home Base"},"content":{"rendered":"<p>Bobby Berk is known for custom, jaw-dropping (and often tear-jerking) designs on Netflix\u2019s reality makeover show Queer Eye. Off camera, he runs a full-service <a href=\"https:\/\/bobbyberk.com\/\" target=\"_blank\" rel=\"noopener\">interior design and creative firm<\/a> that tackles renovations and new build construction along with a full line of licensed products \u2014 all while creating content for his blog, social media and virtual engagements. The team\u2019s latest design challenge \u2014 turning an entire four-bedroom L.A. house into a full-functioning, inspiring workplace.<\/p>\n<figure id=\"attachment_814643\" aria-labelledby=\"figcaption_attachment_814643\" class=\"wp-image wp-caption alignright\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814643 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450233\/23-0207590.jpg\" alt=\"Bobby Berk at an office\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814643\" class=\"wp-caption-text\">Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<p style=\"text-align: center;\"><a class=\"button-gray\" href=\"https:\/\/www.steelcase.com\/resources\/space-planning-ideas\/rk9uh9qn\/\">DOWNLOAD THIS DESIGN FILE<\/a><\/p>\n<p>\u201cPeople inherently feel most comfortable at home,\u201d says Berk. \u201cWe wanted a space that feels like you can go sit on the couch outside or find a chair tucked away to work. During COVID, people realized how important it is to have a space where they feel comfortable.\u201d<\/p>\n<p>While many offices today are being designed to feel more like our homes, what happens when you need a home to feel more like an office? After several years of working from a smaller office in downtown L.A., and constantly renting homes for video shoots, Berk\u2019s business needed a bigger, more multi-functional space.<\/p>\n<p>\u201cThe design process really necessitates in person work to review samples, plan, create mood boards, and see and touch materials,\u201d says Brady Tolbert, creative director at Bobby Berk. \u201cIt\u2019s really hard to be super creative virtually. A lot more can happen when you touch, move and pin things up.\u201d<\/p>\n<p>The team wanted something refined, yet relaxed to meet very specific needs including a full materials library for the design team, a digital and creative studio to create content and rooms to showcase furniture, art and wallpaper.<\/p>\n<h3>GOOD DESIGN FEELS GOOD<\/h3>\n<p>Berk applied his design mission to his own workplace project. \u201cWe\u2019re on a mission to help everyone discover that good design is good for the mind,\u201d Berk says. \u201cWe want to design spaces that make you feel good when you\u2019re there.\u201d He wants to inspire people to live with clarity and mental wellbeing in the spaces they choose to spend time in.<\/p>\n<blockquote class=\"pull-quote pull-quote-center \"><p><\/p>\n<p>&#8220;Interior design isn\u2019t just about buying pretty things to impress friends or family. It should be about bringing things into your spaces that bring you peace and joy.&#8221;<\/p>\n<p><\/p><cite>Bobby Berk<span>Design expert, author and Emmy-nominated TV host<\/span><\/cite><\/blockquote>\n<p>Berk wanted to create an office everyone could enjoy, feel comfortable and thrive in \u2014 where people feel empowered to be themselves and bring what makes them unique into the office every day. Every team member was invited to provide input on the design which included asking how they like to work.<\/p>\n<figure id=\"attachment_814644\" aria-labelledby=\"figcaption_attachment_814644\" class=\"wp-image wp-caption alignleft\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-95914 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450320\/23-0207585.jpg\" alt=\"Bobby Berk inside a house\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814644\" class=\"wp-caption-text\">Bobby\u2019s design team wanted a more eclectic look in their conference room. Steelcase designers selected chairs from a variety of brands to create a curated, gathered look so the space feels like it\u2019s created with pieces the team has collected over time. (Seen here: Viccarbe <a href=\"https:\/\/www.steelcase.com\/products\/conference-collaborative-tables\/trestle-table\/\">Trestle<\/a> table, bench, Seasons chairs upholstered with Designtex fabric, Mattiazzi Uncino and Fronda chairs) Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<p style=\"text-align: center;\"><a class=\"button-gray\" href=\"https:\/\/www.steelcase.com\/resources\/space-planning-ideas\/cr5qb5jg\/\">DOWNLOAD THIS DESIGN FILE<\/a><\/p>\n<h3>DESIGN DECISIONS<\/h3>\n<p>Turning a home into an office meant the team had to rethink the layout of the entire space by opening things up and knocking down walls.<\/p>\n<p><strong>Bobby Berk\u2019s Workplace Design Goals<\/strong><\/p>\n<ul>\n<li>Variety &#8211; Allow team members to work from a range of spaces.<\/li>\n<li>Comfort &#8211; Create a feeling of home with the functions of an office.<\/li>\n<li>Privacy &#8211; Ensure everyone has access to privacy.<\/li>\n<li>Flexibility &#8211; Design each room to serve multiple purposes.<\/li>\n<\/ul>\n<h3>VARIETY + COMFORT<\/h3>\n<p>Upstairs the bedrooms became a big, functional work space. Downstairs, a more modern, connected layout creates a continuous flow which makes it easy to display an ever-evolving product line. Furniture pieces can be switched out frequently and quickly. Designers also made intentional decisions to use furniture and decor that would more traditionally be found in a home space.<\/p>\n<p>Berk\u2019s design team worked with Steelcase designers who have access to an expansive range of furnishings and solutions from the Steelcase Community of Brands letting them easily blend office needs with the comfort of home. Going for an organic modern vibe\u2014think clean lines, a minimal palette, and earthy touches \u2014 <a href=\"https:\/\/info.steelcase.com\/complimentary-design-services\" target=\"_blank\" rel=\"noopener\">Steelcase Design Services<\/a> provided Bobby\u2019s team with full renderings of their spaces so they could see how their ideas could come to life.<\/p>\n<p>\u201cWe always co-create and collaborate with our clients. It\u2019s important to us that we establish a trusting relationship,\u201d says Amanda VanDuyn, Steelcase senior interior designer. \u201cBobby\u2019s design team came to us with great ideas and an inspiring vision. We were able to put a spin on some of their ideas and provide them with creative options for showcasing their space in a different way.\u201d<\/p>\n<p>After working with VanDuyn, Bobby\u2019s team visited the Steelcase WorkLife in downtown L.A. to see a wide variety of solutions in person. They worked with VanDuyn to select pieces and finishes that would seamlessly integrate and function well in the space \u2014 including finding ways to create more storage and surfaces for design materials.<\/p>\n<p>\u201cWe wanted pieces that didn\u2019t feel too \u2018officey,\u2019 that felt homey, but would stand up over time,\u201d says Tolbert. \u201cThe office chairs we chose, for example, are so sleek and simple. They feel like the most luxurious office chairs without looking like office chairs.\u201d<\/p>\n<div class=\"image-pair\">\n<figure id=\"attachment_814646\" aria-labelledby=\"figcaption_attachment_814646\" class=\"wp-image wp-caption alignnone\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814646 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450438\/23-0207607.jpg\" alt=\"karman chair\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814646\" class=\"wp-caption-text\">The upstairs work area is flooded with light, feeling open and airy. The creative team sits on the left with pin boards to develop editorial content, product lines and licensing agreements. Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<figure id=\"attachment_814647\" aria-labelledby=\"figcaption_attachment_814647\" class=\"wp-image wp-caption alignnone\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814647 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450522\/23-0207582.jpg\" alt=\"karman chair inside a private room\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814647\" class=\"wp-caption-text\">On the right, floor to ceiling custom cabinets hold design materials for the design library. (Seen here: Steelcase Karman\u2122 chairs, West Elm Greenpoint bench and mobile pedestals, FLOS Tab T desk lamps) Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<\/div>\n<p>They also selected a number of custom elements like the modular sofa which let them put their own stamp on the furniture. And they needed high-quality furniture designed for a longer life cycle so it would not end up in a landfill despite repeated video shoots, hundreds of pounds of materials and samples and lots of collaboration \u2013 and fun \u2013 over time.<\/p>\n<figure id=\"attachment_814649\" aria-labelledby=\"figcaption_attachment_814649\" class=\"wp-image wp-caption alignright\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814649 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450693\/23-0207600.jpg\" alt=\"bobby berk\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814649\" class=\"wp-caption-text\">This untraditional conference space on the lower level hosts team meetings, lunches and design work sessions. Virtual participants can join on the wall display. (Seen here: Viccarbe <a href=\"https:\/\/www.steelcase.com\/eu-en\/products\/benches\/trestle\/\">Trestle<\/a> table, bench, Seasons chairs upholstered with Designtex fabric, Mattiazzi Uncino and Fronda chairs) Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<h3>PRIVACY + FLEXIBILITY<\/h3>\n<p>The <a href=\"https:\/\/bobbyberk.com\/announcing-our-latest-project-the-renovation-of-the-new-bobby-berk-office\/\" target=\"_blank\" rel=\"noopener\">project<\/a> started in 2019 which meant the pandemic gave designers a chance to rethink their needs.<\/p>\n<p>\u201cThere\u2019s nothing worse than doing a Zoom call in a big open space,\u201d says Tolbert. \u201cThe pandemic reinforced the importance of having multiple work spaces to choose from \u2014 both open and enclosed. It also elevated the importance of flexibility.\u201d<\/p>\n<p>Designers needed spaces that could serve a variety of needs. The conference room is a great example. Bobby and the team gather there every week. They also host big group lunches. The large table and gallery wall can transform the room into a massive workspace to pull out samples, swatches and have vendor presentations. The doors along one wall accordion and allow people to work inside or out.<\/p>\n<div class=\"image-pair\">\n<figure id=\"attachment_814654\" aria-labelledby=\"figcaption_attachment_814654\" class=\"wp-image wp-caption alignnone\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814654 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687451204\/23-0207598.jpg\" alt=\"\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814654\" class=\"wp-caption-text\">This is the view people see when they walk in. It\u2019s both a welcoming and hosting area as well as a place people can work. Every area in the office serves multiple purposes. (Seen here: Mattiazzi Solo chairs) Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<figure id=\"attachment_814653\" aria-labelledby=\"figcaption_attachment_814653\" class=\"wp-image wp-caption alignnone\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814653 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687451176\/23-0207593.jpg\" alt=\"\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814653\" class=\"wp-caption-text\">This call room accommodates 1-4 team members and is used for private video calls, a place to focus or an area for rejuvenation. (Seen here: West Elm Belle modular sofa, Bolia Grab Poufs, Moooi Container Table) Photo credit: Sara Ligorria Tramp <a class=\"button-gray\" href=\"https:\/\/www.steelcase.com\/resources\/space-planning-ideas\/nv6qc9mt\/\">DOWNLOAD THIS DESIGN FILE<\/a><\/figcaption><\/figure>\n<\/div>\n<p>Hybrid work changed the office dynamic as well. While team members work in the office 4-5 days per week, hybrid gives them flexibility to balance work and life. Customer engagements that used to be in person and require lots of travel are now able to be virtual. The shift to more virtual meetings led to the design of a call room \u2014 big enough for 1-4 people \u2014 it provides for visual and acoustic privacy, and a bold background for a virtual meeting.<\/p>\n<p>Years in the making, the team\u2019s new \u201chome office\u201d is giving them everything they need to get great work done together and alone, connect with customers and partners, and feel really good at the same time.<\/p>\n<figure id=\"attachment_814651\" aria-labelledby=\"figcaption_attachment_814651\" class=\"wp-image wp-caption alignleft\" style=\"width: 1024px\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-814651 size-large\" src=\"https:\/\/images.steelcase.com\/image\/upload\/c_limit,dpr_auto,q_70,h_1024,w_1024\/v1687450815\/23-0207588.jpg\" alt=\"Bobby Berk at an office\" width=\"1024\" height=\"1024\" \/><figcaption id=\"figcaption_attachment_814651\" class=\"wp-caption-text\">Creative Director Brady Tolbert says this space supports individual and team work. He\u2019s constantly sliding between desks to collaborate. The credenza added much needed storage and more surface area for the design team. (Seen here: Steelcase Karman\u2122 chairs, West Elm Greenpoint bench + credenza, FLOS Tab T desk lamps, Steelcase Flex\u2122 baskets) Photo credit: Sara Ligorria Tramp<\/figcaption><\/figure>\n<p style=\"text-align: center;\"><a class=\"button-gray\" href=\"https:\/\/www.steelcase.com\/resources\/space-planning-ideas\/rj4vy3cw\/\">DOWNLOAD THIS DESIGN FILE<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Step inside \u2014 Netflix\u2019s Queer Eye designer Bobby Berk worked with Steelcase to create a refined, yet relaxed workplace inside an L.A. home.<\/p>\n","protected":false},"author":20507,"featured_media":95914,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"topic":[15347,14325],"class_list":["post-95912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","topic-case-studies","topic-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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